Swiggy v/s Zomato - This one is all Design!
I have created this spin-off! Swiggy founded in 2014, Zomato in 2008; yet what's making this younger kido practically the only and toughest competitor to the big guy? This may not be wholly true but the USER EXPERIENCE (UX) has indeed played an important role in it's success (you know that's why I want to write this article). Even, Zomato aware of this has very well stepped up it's game app when it comes to UX and is not lagging behind. Let's hop on and start this showdown! Focus Plainly seeing, when it comes to searching for restaurants, Zomato is the one and only choice coming into our minds and yes Zomato was initially meant for it. Have a look: Source:www.makeuseof.com In March, 2015, Zomato also introduced online food delivery services, almost the same time when Swiggy's app landed. Now, Zomato's focus is as follows (at least the first focus) Doesn't seem obvious that things have changed? Anyway, point is, Zomato has changed p